Creating a unique new stream of spaces that will continue the brand while embracing the location and surrounding in the city of Tel-Aviv.
Reflecting the fast paced movement of the city alongside its vibe and experiences.
The inspiration for the design stems from the local hospitality scene. An experience created by putting the human in the center of the space. The design will attempt to employ color, texture, and mechanical artistic detailing in order to transform the space into a journey.
The concept will reflect throughout the space by using bold geometrical shapes, textures and patterns, furnishing and artworks to evoke a particular energetic experience and a strong bond to the space surrounding you.