Founded in 2007, NUVO Group specializes in wearable, sensor-based technologies for pregnancy health, connecting mothers and physicians to real-time information for better healthcare management. The design challenge was to create a workspace reflecting the unique nature of NUVO's products while accommodating diverse technical tasks, from textile testing to marketing. The solution was a dynamic Research and Development “HUB,” featuring varied meeting spaces, privacy booths, and labs for daily equipment use. Custom multi-purpose furniture provides both functionality and privacy. The design, inspired by the company’s soft, feminine products, incorporates elegant lines, light ash wood, and coral finishes, blending with linear elements in custom furniture and ceilings.